BareTrax is a web based software that shows people their traffic statistics, the web site placement in search engines for their targeted keywords, and provides tools for getting their web site ranked on the first page results of Google, Yahoo, and Bing.

The reporting and features of BareTrax are very simple to use and understand.  The reports simply show where a web site ranks and how much traffic is coming to the web site.  The step by step search engine marketing process can be more difficult if you are not able to login to your web site and make changes.  For that, we have staff that can help you with as many steps as you need.

The cost for the BareTrax software depends on how many keywords you want to track and what services you want us to provide to help you in promoting your web site.  For as little as $39/month, we can track 5 keyword phrases and provide tools for you to get your web site ranked for those keywords.  For more keyword tracking and our SEO services, we charge fees based on additional keyword reporting and services to get your web site ranked.  click here for complete pricing

Google analytics is a great tool for reviewing your traffic and visitor information.  However, the software does not give you the information you need when trying to get a web site ranked in the search engines.  The main features BareTrax provides includes: keyword ranking, number of back links, number of pages indexed by Google (the more information you have, the better). In addition, Google analytics does not provide a really easy look at your statistics over periods of time.  BareTrax does.  Finally, BareTrax provides more insight as to your web site conversions such as form completions, sales, and, most important, call tracking whereby we can provide monthly updates as to how many calls are made from your web site on a monthly basis.

Our staff are available to answer some questions.  BareTrax has a number of tutorials you can read to determine how to do many of the things required for search engine marketing.  Our staff can also do the work for you if you are confused or if you can’t figure it out yourself.

This is one of the most frequently asked questions we get.  There are many, many factors in placing a web site on the first page results of search engines.  Google, in fact, looks at 77 different factors when determining where a web site should be ranked.  The time it takes for your web site to get ranked depends on some of the following:

1. How long has your web site been live on the internet?  The longer the site has been up, the quicker it can get ranked
   
2. How competitive are the keywords that you are marketing?  The more competitive and more searched keywords result in longer times to get on the first page of the results.  You should look at lower search volumes since you may have an easier time getting your web site ranked for those words
3. How many web sites have links going back to your web site? If more web sites have links to your web site, you will have an easier time moving up in the search results
4. How many pages of unique content do you have on your web site?  It is important to have unique articles written on your web site about the keywords you are targeting.  The more content you have, the quicker your web site will get ranked.

Overall, search engine placement is a time consuming process.  If you are trying to get placement for non competitive keywords, you could see results in a matter of weeks.  For competitive keywords, you could be looking at 4-6 months to see the results.  For less competitive web site keywords, a good time period for a brand new web site is about 2 months and if the site has been up for a long time, you could see results in a matter of weeks.

All search engines routinely search the web for new web sites on a daily basis. There are millions of new pages added to the internet on a daily basis and the search engines have to find them all and index them for keywords. The main search engines will normally index a web site every 2-3 weeks. Therefore, when the search engines finally get to your web site, they will index your pages for the keywords you put in your web site and go through all of the pages of your web site and then leave for another 2 weeks. By getting links from other web sites back to your web site, the search engines will come to your web site more often and index your site quicker. However, the process of getting links out there, having those links found, and the long delays in search engines getting to your web site results in a long period of time for achieving higher placement in the engines. The only way to speed up the process is to get more and more links from other web sites.

It is not usually possible to change the keywords in between the campaign, since doing this would waste the efforts invested thus far. It is because of this, that we spend extra time finalizing the keywords at the start of the campaign.

More keywords can however, be added to the campaign in between.

We invest commensurate SEO effort which do promote the non-targeted keywords too.

SEO like any other marketing initiative, needs to continue for continued benefits. It should be a constant initiative, to ensure that the intended audience can reach your website with ease.

SEO as an activity, purports to outperform the competition, and be visible on the first page of the Search Engines. There is room for only 10 results on the first page of the Search Engines, and should the SEO efforts stop, the other websites competing for the same keywords, would move ahead of your website, and your rankings would drop.

Also, there need to be frequent changes to the website, to ensure that the website is always updated in consonance with the changing requirements of the Search Engines.

Yes, we would need to make changes to the website content, navigation structure and the codes of the website, to make the website Search Engine compliant. We would not recommend a change in the design of the website, unless absolutely necessary.

Yes.  Stark Logic (www.starklogic.com) is a full service internet marketing company that can help you with web site design, custom software programming, and search engine marketing.  Call us today and let us know what you’d like to do and we can help you with any of your web site development needs.

There are separate services that we provide. The following is an outline of pricing:

1. Search engine optimization -  this is for optimizing your web site so a search engine can understand what your web site is about and where to rank the site for your keywords.  Pricing is based on what services you would like us to do and what services you require.  These can be paid by credit card
2. Monthly analysis – the BareTrax software will track your campaigns on a monthly basis.  This includes tracking your web site positioning, your traffic trends, and results of search engine marketing.  The software also allows you access to tools that you can use for getting higher page placement.  You can pay these services using a credit card
3. Search engine marketing  - search engine marketing services are services we provide “off” your web site to drive search engines back to your web site.  This is required to get higher web site placement on the search engine results.  This includes creating articles and submitting them to press release organizations, creating a system of links from other web sites back to yours and more.  We require a 6 month contract and payment for half up front and a monthly fee.

The work involved in search engine marketing is difficult and time consuming.  If you do not choose the right keywords, you may not see the results you are after.   We do not give any refunds if a program is not successful because there are too many factors involved.  We do have a guarantee that if 30% of your listings are not on the first page of either Google, Yahoo, or Bing within 120 days, that we will continue to work on your campaign for free until we reach that goal of keyword placement.  Once we obtain 30% of the keywords on the first page results of the search engines, we will start billing again.