OPTIMIZE YOUR WEB SITE USING AN EASY 10 STEP PROCESS
Search engine marketing is split into two parts: 1) On Site Optimization and 2) Off Site Marketing. The on site optimization is a process of determining the best keyword phrases to market and then strategically placing those keywords in your web site so a search engine knows where to rank your web site and what keywords for which to rank your site. The off site marketing is a process of generating visibility from other web sites linking back to your web site (everything is done away from your web site).
BareTrax has created a 10 step process for on site optimization. This process guides you through the optimization process and if you follow this simple process, your site will be read by a search engine and categorized for the targeted keyword phrases.
The 10 Step Process includes the following:
Step One: Determining targeted keywords
Step Two: Creating SEO friendly articles for each keyword phrase
Step Three: Creating metatags and descriptions to insert into your web site
Step Four: Integrating the analytics code on every page of your web site
Step Five: Create image descriptions using your keyword phrases
Step Six: Create an XML Sitemap for Google
Step Seven: Create social media profiles for your web site and company
Step Eight: For local companies, create accounts with the top local marketing web sites
Step Nine: Upload your web site to the Open Directory Project (DMOZ)
Step Ten: Submit your web site to 100 search engines using an automated script
As always, our staff are able to do all of your on site optimization, article creation, and other optimization if you need help.
